Dear Madam/Sir,
Hipodrom is looking for business partners in fields of:
- hotel operator;
- horse clinic operator;
- titular sponsor for the entire facility;
- business, gastronomy, marketing communication,
- cooperation with hotels;
- hippotherapy.
1. Hotel Operator
Currently, Hippodrome Sopot is looking for business partners in the field of hotel operator on the Hippodrome’s premises.
Possible cooperation variants:
- Proposed cooperation model: Hippodrome Sopot makes its premises available for the construction of a hotel, on the grounds of a long-term lease contract;
- Expectations from the private partner: building a hotel of a specified standard, providing high quality services and payment of the rent for lease of premises;
- Notice: owing to the exceptional nature of the location it is necessary to allow for the provisions of the local spatial development plan and guidelines by the Voivodeship Conservator of Monuments;
- The Hippodrome and City of Sopot are open to suggestions regarding the rules of cooperation, including the contract period and the shape of the investment (within the limits of the local spatial development plan);
- Possible option: the hotel operator’s taking over catering services at the Hippodrome – outside of the hotel (scale efficiencies, additional catering and conference surfaces, catering for large events …).
Benefits for the potential hotel operator:
- Opening a hotel in one of the most attractive tourist locations in Poland, at the same time being in the centre of a large metropolis;
- Immediate vicinity of ERGO Arena – a sports-and-show hall hosting several dozen large mass events every year;
- Location at the Hippodrome – a facility attractive to tourists as well as a place where several dozen events are organized every year;
- Great potential for organizing dedicated events: from private (e.g. wedding receptions in a prestigious location) to conference-training and integrating events, including in favour of the planned titular sponsor;
- Close vicinity of the beach in Sopot and other attractions of Sopot;
- Filling the existing market gap – middle class hotels offering a reasonable price for their services;
- Joint hotel promotion by the Sopot Tourist Cluster, including at the Conference Fair EIBTM in Barcelona in conference folders.
Why it is worth investing in the Hippodrome:
- Expanding one’s hotel network by a facility located in the “summer capital” of Poland;
- The hotel will have a view of the sea;
- When the planned investments are completed, the Hippodrome will be a prestigious place, associated with tradition and modernity at the same time;
- The Hippodrome will be a highly attractive place for organizers of all sorts of “events”, generating the sale of additional services and demand for hotel services;
- The location guarantees a high hotel occupancy rate;
- Possibility of providing complementary services related to equestrianism for hotel guests and creating unrepeatable unique packages of services;
- In the summer season Sopot hotels have for years had a high occupancy rate, and thanks to the new conference infrastructure the hotels also have a high occupancy rate off-season;
- Currently Sopot does not have equally attractive investment grounds for the construction of competitive hotels;
- The functioning of the hotel will be linked with the Hippodrome;
- The Hippodrome is well known to Tri-City residents and tourists:
- The name Hippodrome often appears in public media;
- Sopot authorities support and promote the functioning of the Hippodrome;
- As a result – it will be recognisable even without a costly advertising campaign.
2. Horse Clinic Operator
Currently, Hippodrome Sopot is looking for business partners in the field of horse clinic operator at the Hippodrome’s premises. Possible cooperation variants:
Variant I
- Proposed cooperation model: Hippodrome Sopot makes its premises available for the construction of a hospital, on the grounds of a long-term lease contract.
- Expectations from the private partner: building a hospital – horse clinic of a specified standard, providing high quality services and payment of the rent for lease of premises.
Variant II
- Proposed cooperation model: Hippodrome Sopot makes existing rooms available for décor for the purposes of a hospital, on the grounds of a medium-term lease contract.
- Expectations from the private partner: fitting the rooms of the hospital – horse clinic and décor of rooms with a specified standard, providing high quality services and payment of the rent for space leasing.
Benefits for the potential horse clinic operator:
- filling the existing market gap – opening the first horse clinic in northern Poland;
- great market potential – there are over 14 thousand horses only in Pomorskie Voivodeship. Moreover – potential possibility of providing horse clinic services for clients from Scandinavian countries;
- location of the horse clinic at the Hippodrome premises – one of three racetracks functioning in Poland;
- presently at the Hippodrome there are nearly 220 horses needing medical treatment, and after completing the investment there will be about 300;
- possibility of organising about 30 horse competitions and races annually, with a total of several hundred horses appearing.
Why it is worth investing in the Hippodrome:
- the functioning of the clinic will be connected with the Hippodrome:
- the Hippodrome is very well known in the horse riding circles;
- The name Hippodrome often appears in public media;
- Sopot authorities support and promote the functioning of the Hippodrome;
- As a result – the Horse Clinic is recognizable even without a costly advertising campaign;
- After completing the planned investments, the Hippodrome will be a famous exceptional and prestigious place, also for horse owners;
- The location guarantees regular revenue both from owners of horses living at the Hippodrome as well as participants of horse competitions and races;
- Entrance onto the market of northern Poland, a prospective and rich market, which lacks competition.
3. Titular Sponsor
Currently, Hippodrome Sopot is looking for business partners in the field of titular sponsor for the entire facility. As part of the agreement titular sponsor obtains:
- Rights to a two-part name of the facility with a time limit;
- Possibility of placing advertisements of the company and its products on the facility’s premises;
- Possibility of placing the facility’s logo in their own documents;
- Possibility of using the VIP stand during important events;
- A certain pool of free tickets for events organized at the Hippodrome;
- Possibility of implementing their own ideas for mass events;
- prestige in the horse riding circles.
The City of Sopot authorities are open to individual proposals regarding the packet of services for the Sponsor.
Benefits for the potential titular sponsor:
- Brand presence during sporting events (also in the media) – the sponsor’s name (logo) will be visible during sporting and cultural events for spectators watching an event live and through the mass media;
- Company image – the sponsor obtains an image of a stable and modern company, which takes active part in the life of the local community;
- Motivating employees – the sponsor of the facility has the right to use the VIP stand at the premises and obtains a certain pool of tickets for each event to be used at their own discretion;
- Innovative approach – the sponsor may have influence on the type of cultural events, which are held at the premises;
- CSR-related activities – the sporting facility is a base for the local community. The sponsor of the facility may facilitate access to the infrastructure for local residents, organize cultural events for them etc.
Why it is worth investing in the Hippodrome:
- Upgrading the company’s prestige and image:
- Horse races and competitions are a prestigious sport;
- The Hippodrome also means hippotherapy for children and youth;
- The Hippodrome is a place for integrating the horse riding circles in Northern Poland;
- When the investment is completed, the Hippodrome will be a prestigious place, associated with tradition and modernity at the same time.
- Increasing brand awareness:
- The Hippodrome is very well known to Tri-City residents and tourists;
- The name Hippodrome often appears in public media;
- Sopot authorities support and promote the functioning of the Hippodrome.
- Implementing own ideas for all kinds of mass events:
- The Hippodrome has an almost 38-hectare area in the Sopot resort;
- Non-standard (unique), attractive infrastructure.
4. Business, gastronomy, marketing communication
- In the field of business:
- Rental of commercial surfaces;
- Rental of space for mass events;
- Running catering activity on the Hippodrome’s premises;
- Running commercial activity on the Hippodrome’s premises;
- Providing services of the equestrian amusement park;
- In the field of marketing communication:
- Sponsoring sporting events, including horse races and horse riding competitions at the Hippodrome;
- Promoting the company on the Hippodrome’s premises;
- In the field of motivating employees:
- Booking horse riding lessons;
- Booking tickets for events organized on the Hippodrome’s premises;
- Rental of space for open-air events.
Benefits for the potential business partners:
- With regard to the conducted business:
- Location at the Hippodrome – a facility attractive for tourists, as well as a place that hosts several dozen events a year;
- With regard to marketing communication:
- Unconventional way of promoting a company, products;
- More prestige;
- Greater awareness;
- Reaching a strictly specified target market;
- Presence of a brand during sporting events (also in the media);
- With regard to motivating employees:
- Integrating employees;
- Supplying added value to the employees.
Why it is worth investing in the Hippodrome:
- The Hippodrome has an excellent location;
- It is a facility with over a century long tradition permanently connected with the Tri-City;
- Currently, the Hippodrome is renewing its property – as a result a prestigious facility will be created, combining tradition with modernity;
- The Hippodrome is well known to Tri-City residents and tourists;
- During the year the Hippodrome attracts in total about several dozen thousand people to the events which it organises;
- Horse races and competitions are a prestigious sport;
- The Hippodrome has an almost 38-hectare area in the Sopot resort;
- Sopot authorities support and promote the functioning of the Hippodrome;
- The name Hippodrome often appears in public media;
- The Hippodrome is the only racetrack in the world whose stands offer a view of the sea, and one of three horse racetracks existing in Poland.
5. Cooperation with hotels
We would like to invite you to cooperate with Hippodrome Sopot in the following field:
- Booking horse riding lessons for hotel guests;
- Booking tickets for events organized on the Hippodrome’s premises, including horse competitions and races;
- Boarding house for horses belonging to hotel guests;
- Surface rental for open-air events organized for hotel guests;
- Advertising the hotel on the Hippodrome’s premises;
- Sponsoring of sporting events, including horse races at the Hippodrome.
Benefits for hotels:
- More customer satisfaction by offering an additional package of services;
- More revenues from additional services provided for customers together with the Hippodrome;
- Making the hotel more recognizable thanks to joint operations with the Hippodrome;
- Presence of hotel logo during sporting events (also in the media);
- More prestige for the hotel by associating it with the Hippodrome.
Why it is worth investing in the Hippodrome:
- The Hippodrome has an excellent location;
- It is a facility with over a century long tradition permanently connected with the Tri-City;
- The Hippodrome is well known to tourists;
- Horse races and competitions are a prestigious sport;
- The Hippodrome has an almost 38-hectare area in the Sopot resort;
- Sopot authorities support and promote the functioning of the Hippodrome;
- The name Hippodrome often appears in public media;
- The Hippodrome is the only racetrack in the world whose stands offer a view of the sea, and one of three horse racetracks existing in Poland.
6. Hippotherapy
We would like to invite you to cooperate with Hippodrome Sopot in the field of hippotherapy. The Hippodrome and the City of Sopot are expecting offers for cooperation with regard to two areas:
- Comprehensive management of the facility serving the purpose of hippotherapy, built within an investment project, co-funded out of EU funds – i.e. executing the function of operator;
- Immediate conduct of hippotherapy using the above infrastructure, on the grounds of contracts for cooperation.
The expectations with regard to the future operator of the facility are as follows:
- Submitting offers for management of the facility by an entity specialising in running hippotherapy and having experience in management;
- Preferred formula: lease of the facility made available by Hipodrom Sp. z o.o. (period – up to 5 years);
- The contract will specify the standards for maintaining the facility;
- Desirable – obtaining the status of a patron centre under the Polish Hippotherapeutic Society;
- Key responsibilities:
- Managing (administering) the infrastructure;
- Coordinating contacts with hippotherapists, users / recipients of hippotherapy services and institutions operating in that area (apart from the City – sector institutions and NGOs);
- Desirable – educational initiatives.
Expectations from hippotherapists:
- The basis for providing services would be a contract for cooperation (with natural persons or business entities);
- The contract will specify the requirements regarding the quality of hippotherapeutic services;
- We expect cooperation in the educational initiatives of the City, the Hippodrome and the operator of the hippotherapy facility;
- The operator of the hippotherapy facility will be coordinating the operations by hippotherapists.
Why it is worth cooperating with the Hippodrome in the field of hippotherapy:
- The Hippodrome are people who love horses and understand what hippotherapy is;
- After completing the renewal project at the Hippodrome, a special space will be created for hippotherapy: the conditions of running hippotherapy will be comfortable;
- The owner of the Hippodrome is the City of Sopot, who attach great significance to hippotherapy;
- Both the City Authorities and the Hippodrome are interested in cooperation in programmes connected with hippotherapy and its promulgation.
Please contact us: +48 58 551 78 96, hipodrom@sopot.pl